In the summer, when it is warm and sunny almost every day, Naousa attracts many tourists from all around Europe because of the climate and the nearby beaches, like Kolympithres. During the winter, it is cold and occasionally snowy.
In 1770–1775, during the Russo-Turkish War of 1768–1774 and the Orlov Revolt, Naousa was a Russian naval base, known in Russian as Auza, and the administrative centre of Alexey Orlov's military expedition.